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For your reference, we have included the original job posting below.
VP, Digital Account Management + Planning
Job Number:
26756052
Company Name:
Confidential Company
Job Location:
New York, NY US
Job Category:
Marketing & Advertising
Salary:
N/a
VP, Digital Account Management + Planning
Alloy Media + Marketing is one of the country's largest providers of content, media and promotional marketing programs connecting with the youth adult space. Working with AM+M, marketers reach consumers through a host of programs incorporating Alloy's content division and diverse array of media and marketing assets and expertise in interactive, social network marketing, display media, direct mail, and promotional programming. Alloy Media + Marketing services over 1500 companies including half of the Fortune 200. We are currently looking for a VP, Account Management + Planning for our Digital group in our New York, NY office. Alloy Digital operates the Alloy Digital Network, a premium display and video network comprised of the leading sites in the teen, tween and young adult space (ranked #1 on Comscore in the teen category for the past year) with more than 51 million monthly Uniques. In conjunction with our content division Alloy Entertainment, we create and distribute high-end editorial and video content for our clients. Alloy Entertainment is the creator and producer of such television and web hits as Gossip Girl, Vampire Diaries, Pretty Little Liars, and Private. The successful candidate has a strong background in online advertising, account management, media planning and a track record of establishing and maintaining long-term relationships with digital agencies and Fortune 500 brands. We are looking for someone with an entrepreneurial attitude who can be a strong leader and hands-on manager for the Account Management and Planning team, who can work with our sales team on developing strong plans for our clients, has a can-do attitude and a good understanding of Digital technology. Day-to-day responsibilities
Supervise campaign planning and execution on a day-to-day basis with clients and publishing partners Contribute to campaign renewals and client retention by delivering flawless campaigns Work with clients, project managers, sales and technology team to guarantee smooth campaign execution Lead and develop national account management team staff in NYC, LA, CHI Be an expert in Alloy Digital offerings including owned sites and partner sites Understand and direct the team to follow financial and legal processes Generate and process internal and external documents for revenue tracking Manage internal workflow and processes through , basecamp and other systems Work with internal teams to create successful program elements that meet AM+M and client objectives Traffic programs through internal operations team to ensure a seamless integration of work Ensure quality control of all media deliverables to Clients Oversee program results analysis and help translate information into observations/lessons learned Lead, train, develop account management team Plan/prioritize teamwork and delegate responsibilities accordingly Effectively motivate staff, evaluate performance, and provide feedback on productivity and skill set
Ideal background
Strong leadership skills and ability to train and develop a team Excellent communication skills both verbal and in written form Deep online marketing experience on the agency, client or network side (at least 5 years of digital experience) Familiarity with multichannel campaigns and sponsorships involving online and offline elements Ability to work in a fast paced environment and deliver results with short turnaround times and under pressure Relationships with digital agencies and brands Ability to work with numbers and analyze data Client-first attitude and relationship building skills Understanding of online technologies, especially ad serving, rich media and creative Love for pop and youth culture
Alloy Inc. is a publicly traded company, NASDAQ symbol ALOY. We offer a competitive salary and excellent benefits package including, 401(k), medical & dental benefits and others. EOE <bR><BR>Please apply directly at: fuseaction=job&jobid=216073&company_id=16082&jobboardid=579