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For your reference, we have included the original job posting below.
Marketing Analyst
Job Number:
41584281
Company Name:
Confidential Company
Job Location:
New York, NY Us
Job Category:
Marketing & Advertising
Salary:
Doe
Marketing Analyst
SecondMarket, Inc is hiring an experienced Marketing Analyst to join a dynamic and talented team. The Marketing Analyst will report to the Marketing Manager and will be based in New York City. The successful individual will be a superior writer, very analytical, extremely organized, a digital expert (SEM and HTML) and a self-starter looking to contribute to a small, fast-moving marketing team. The position will assume the following responsibilities:
Create compelling and differentiated content including presentations, short whitepapers, quarterly market reports, web content, brochures, surveys and competitive analysis that can be leveraged throughout the organization.
Contribute to messaging strategy across markets and corporate branding initiatives.
Manage monthly update process to sales collateral, ensuring ongoing improvement.
Meet all key deadlines and deliverables for monthly sales and marketing deck process.
Develop product knowledge and work with sales team to position SecondMarket as a thought leader.
Support manager in growing and optimizing the firm’s SEM program and staying abreast of current search engine trends and best practices.
Recommend improvements to SEM campaigns, including account structure, bidding, ad copy and keyword development.
Skills/Requirements
Bachelor's degree in business, marketing or related field.
2-3 years of relevant marketing experience, including demonstrated experience in generating content for marketing campaigns.
Demonstrated writing capability. (writing samples will be requested)
Superior knowledge of HTML.
Proficient in all Microsoft Office Applications.
Familiarity with Content Management Systems such as Wordpress, Drupal, etc.
Must be able to work well in a team environment and manage multiple projects simultaneously and efficiently.
